I’ve always believed that my design journey began at a young age while observing my dad's relentless quest to understand how things work and how they can be improved. His curiosity has always been a source of inspiration for me. My career, rich and hands-on, has honed my skills and fueled my commitment to driving impactful digital transformations. I am known for orchestrating experiences that are as human-centered as they are innovative, seamlessly navigating both digital and physical realms with a balance of research, creativity, and empathy, and yes, a broad and deep curiosity.

This journey has led me across various industries, from Walmart and H&R Block to McKinsey, Caterpillar, and Best Buy, as well as to various startups like Nooma Group. In each role, my forward-thinking approaches have consistently sparked innovation and yielded tangible results amidst challenging transformations within the disciplines Strategy, Product Design and Product Management.